Thursday 20th March 2025

Media Training

Dealing with the media can be a stressful experience. It's your opportunity to get your message out to the public, but if you get it wrong it can reflect very badly on you and your organisation.

I have 25 years experience of producing news and current affairs programmes and have all the inside information on how to handle the media - radio, television, print and online. I work with professional journalists and technicians to deliver training of the highest quality that delivers results. Training can be delivered in Welsh, English or bilingually.

All training is tailored to the client's specific needs but a typical course might include an introduction to the various media; what makes a good news story; how to write an effective press release; how to handle interview requests; what are the various kinds of interview; and one-to-one practice sessions with an experienced news presenter.

Past clients include: The Law Society; Snowdonia National Park Authority; Older People's Commissioner for Wales; British Heart Foundation Cymru; Barnados Cymru; Kidney Wales; RNIB; RNID; Plaid Cymru; Welsh Conservative Party; Muslim Youth Wales; Consumer Focus; Oxfam Cymru.

The experience of working with this company on communicating our campaign messages was very beneficial and a great help for those staff who speak on behalf of the charity in the media.

Professional and appropriate advice that helped the staff to communicate in interviews in a way that was more easily understood. This kind of media training is very valuable and I cannot recommend it highly enough.

Barnados Cymru

It was an excellent day of media training and despite being arduous we all had a good time too which was, I am sure, due to your skill in assembling such a good team of people who made us feel a lot more at ease than we expected.

Annabelle Harle, Director, Electoral Reform Society, Wales

The training provided by Elin Wyn was highly professional, with a practical structure and intelligent analysis. At the end of the session our group felt much more confident to undertake both Welsh and English interviews in the broadcast media in Wales.

Delyth Lloyd, Press and Public Affairs Manager, British Heart Foundation (BHF) Cymru

Our People Like Us Campaign was off to a great start as we engaged Elin to provide training to our key leader before our launch; this provided an unforeseen confidence factor to build into our media and press strategy.

Roy Thomas, Chairman Kidney Wales Foundation

The whole process from preparation to interview technique was explained and followed in a professional and efficient manner. It offers a thorough grounding - and more in media presentation. The styles of interviews varied greatly - just like the real thing.

Alun Cairns, Conservative AM


	Elin Wyn provided several training sessions for staff and volunteers. The training provision was of a high standard and was suitable for the wide range of skills amongst the staff. Having had experience of comissionning training in the past it proved to be excellent value for money. Dafydd Trystan, Chief Executive, Plaid Cymru

Elin Wyn

Tel: +44 (0) 29 2056 1192
Email: elin@elinwyn.co.uk